Postgraduate Diploma Program in General Management

• Introduction to Organizational Behaviour

• Personality and Values

• Attitudes, Emotions, and Moods

• Perception and Individual Decision Making

• Leadership Power and Communication

• Understanding Work Teams

• Organizational Culture Review and Integration

• Motivation and Reward System

• Introduction to Supply Chain Management

• Physical Retail versus E-Commerce Supply Chain

• Designing Global Supply Chain Networks

• Forecasting and Planning in Supply Chain Management

• Coordination in Supply Chain Management

• Scaling up Your Supply Chain

• Managing Uncertainty in Supply Chain

• Sustainability in Supply Chain

• Introduction to Unit and Accounting

• Statement of Financial Position, Statement of Comprehensive Income, and Statement of Cash Flows

• Financial Statement Analysis

• Working Capital Management

• Capital Budgeting

• Cost Behaviour and Cost Volume Profit Analysis

• Costs for Decision Making

• Performance Measurement and Evaluation Frameworks

• Framing International Business

• Challenges and Opportunities in International Business

• Successful Strategies and Responses in International Business

• Overview of Asian Business Systems

• Starting, Growing, and Doing Business in Asia

• Competing in Asia

• Global Performance Management

• Coaching for Leaders

• What Drives Entrepreneurship

• Ecosystems and Culture

• Product/Service Innovation with Design Thinking - Defining the Challenge

• Product / Service Innovation- Ideation

• Business Model Innovation

• Refining the Value Proposition

• Dual Transformation and Open Innovation

• Corporate Venture Capital and Innovation Management Systems

• Introduction to Digital Marketing

• Traditional Digital Marketing Strategy

• Marketing Analytics

• Social Media Analytics

• SEO Analytics and Email Analytics

• Customer Journey Analytics

• Digital Marketing Strategies: SMART Goals, KPIs, and Website Design

• Digital Marketing Strategies: Social Media Marketing and Search Marketing

The curriculum covers key pillars of general management including business strategy, marketing, finance, operations, and leadership. It also emphasizes innovation, digital transformation, and business agility—helping professionals develop cross-functional expertise to lead in dynamic environments.

The Postgraduate Diploma Program in General Management, Integrated with AI by the Asian Institute of Management features a blend of live-online sessions and pre-recorded content, and on demand learning ensuring flexibility for participants to learn at their own pace while also engaging in real-time discussions.

The programme fee varies based on the session and enrollment period. For the latest fee structure, please refer to the programme’s brochure or contact the program advisor.

Yes, installment or flexible finance options are available to help participants manage the course fee in a flexible manner. Details about payment plans can be obtained by reaching out to the program advisor.

The duration of the Postgraduate Diploma Program in General Management, Integrated with AI typically spans for 12 months with weekly efforts of 7-9 hours, combining live sessions and pre recorded sessions for self-paced learning and 1-day of immersion and networking event at the Asian Intitute of Management campus.

The Postgraduate Diploma Program in General Management, Integrated with AI at the Asian Institute of Management, is designed to equip professionals with industry-relevant expertise and a globally benchmarked curriculum. Led by distinguished faculty and industry experts, the program blends theoretical foundations with hands-on applications, ensuring participants gain both conceptual clarity and practical proficiency. The curriculum consists of 7 globally relevant courses for an in-depth understanding of critical aspects of business. Along with this, there is 500 hours of case studies, quizzes, real world examples and assignments.

Upon successful completion of the program, participants will receive a verified digital certificate from the Asian Institute of Management.

Upon successful completion of the programme, participants will be invited to attend a 1- Day Immersion and Networking Event at the end of the 12-month journey at the Asian Insitute of Management (AIM) campus. During this event, participants will have the opportunity to network with fellow global leaders and interact with programme faculty/directors.

The program equips participants with essential skills in grasp key functions in management as applied in practice, gaim digital marketing skills for effective product/service ROI, advance data-driven decision-making skills, drive business innovation for maximum productivity, learn efficient team building, develop and implement agile business models, understand financial implications for businesses, lead business innovation and manage financial risk, and participate in in networking events.

We encourage learners to complete the course to fully understand the concepts and derive valuable learning outcomes. However, if you still choose to withdraw, you may request a full refund within 7 days of payment or 14 days after course commencement — whichever comes later. After this period, the course fee becomes non-refundable.

Emeritus has partnered with the Asian Institute of Management (AIM) to deliver the Postgraduate Diploma Program in General Management, Integrated with AI through an engaging online format. This collaboration enables AIM to extend its world-class education beyond the campus, offering high-impact learning experiences via Emeritus’ cohort-based approach, live faculty sessions, and hands-on projects. Through this partnership, professionals can access AIM’s academic excellence from anywhere in the world.

The AIM–Emeritus partnership combines the academic leadership of the Asian Institute of Management with Emeritus’ global expertise in online learning. With over 250,000 learners from 160+ countries, Emeritus ensures that AIM’s programs are delivered in a collaborative, peer-driven environment that promotes real-world application. This partnership reflects a shared commitment to empowering executives with transformative, future-ready skills.